Process

I like to think of my approach to design as scrappy and common sense based.


If I could sum up how I generally work, in three phrases, they would be:

  • maximize contextual awareness (marinate)
  • form follows function (design with a utilitarian purpose)
  • make things that are good for people and the planet (be excellent to each other)

 

A one-size-fits-all approach usually kind of sucks.  Here are some funny roadmaps of different project scenarios and ways I would probably try to handle them:

Check out my personal design philosophy and some resources for sparking creativity.